Vault.com needed fresh marketing materials to boost employer engagement and student interaction. I led the design and production across employer profiles, ads, and sponsored content.
Marketing Design & Production for Vault.com
Vault.com is the premier career discovery platform for students and professionals, offering insider-driven insights through:
Trusted employer rankings.
Candid employee reviews.
Deep-dive profiles of top firms in the consulting, finance, and law industries.
Vault Employer Profiles
Banking. Consulting. Internships. Law.
At Vault.com, I handled the full production process for employer profile reprints—these are based on survey data Vault uses to rank top employers across several key industries. I worked on everything from layout design to proofing and finalizing the profiles, plus created the ranking seals that companies proudly display to show off their Vault rankings. These were fast-turnaround projects produced in collaboration with editors and sales partners during peak ranking season.
Custom Production of Vault Ranking Badges
I produced custom Vault ranking badges for employer firms, adapting core designs into multiple formats for web and print, and delivering assets quickly to meet tight deadlines.
Digital Banner Ads Drive Traffic to Employer Profiles & Sponsored Content on Vault.com
Objective:
Boost engagement with ads featuring sponsored blog posts and employer profiles, helping students and professionals explore top career and internship opportunities.
Approach:
Designed banner ads for visual clarity and consistency
Tailored creative to employer branding and Vault's platform style
Focused on clean layouts with a strong call-to-action.
Banner Ads Promoting Sponsored Blog Posts
These digital ads promoted sponsored employer blog posts, designed to drive traffic and enhance visibility.
Banner Ads Promoting Featured Employers
These digital ads were designed to drive students and job seekers to learn more about careers and internships at specific firms featured on Vault.com.
